Today, Ram Truck began shipping Ram 1500 EcoDiesel trucks from Warren Truck Assembly Plant in Michigan to dealers within the United States. Following EPA's best-in-class certification of 28 MPG, Ram Truck received more than 8,000 orders for the fuel-miser truck armed with 420 lb.-ft. of torque and 9,200 lbs. of towing capacity. Even more surprising is the amount of orders already paid for by customers— twice the corporate average of sold customer orders on a truck that customers have yet to test drive. Trucks are expected to arrive in showrooms across the U.S. over the next eight days.
Here is a video link shot at Warren Truck Assembly Plant this morning.
Is this bad news or good news? How about just news? The following press release from the Ram public relations staff provides an update.
The bottom line ...